Oklahoma State women’s basketball head coach Jacy Hoyt called a timeout the moment her team hit 67 points—just so the kids in the crowd could celebrate the viral “6–7 phenomenon.” We break down why this trend has taken over college hoops, whether coaches should be leaning into it, and why fans are losing their minds every time the scoreboard hits 67. Is it fun? Silly? Annoying? We give our full reaction.